Video content on the internet is getting consumed at an alarming rate. Even if you were to spend your whole life browsing through all of the videos available on YouTube, you wouldn’t even scratch the surface. Google is already the number one search engine in the world and with them owning YouTube, they are pretty much dominating the world of online video, search and content.
With this in mind, if you are planning to do anything with online video you absolutely need to be creating content and learning how to rank it at the top of YouTube.
Today we are going to be looking at five different resource guides that will not only help you rank in YouTube and create better video content, we will also be looking at some of the key stats and major players on YouTube today — everything you need to know to step up your YouTube game.
We all know that YouTube is the best platform for uploading videos, but it’s also one of the most competitive and saturated as well. If you want to find success on YouTube then you need to know how to create compelling videos that have eye catching thumbnails. It’s also important to make sure you know how to get your videos to rank for the best keywords as well. When it comes to people searching for videos on YouTube, it definitely isn’t the same as someone searching for something in Google. In this resource guide, you will learn all of these basics to YouTube marketing while also discovering 20 other ways to find success with online video.
One of the best ways to find out what is working on YouTube today, is to simply look at some of the most successful YouTube video stars and bloggers. The great thing about looking at those who have already found success, is seeing what they are continually doing to bring a new audiences and also staying ahead of the curve in the process. Even though there are over a billion active users on YouTube, there are also millions of other YouTube video creators that you will need to compete against at all times. Be sure to check out these popular amateur YouTube stars and see how they built their brands to what they are today.
As noted earlier, Google owns YouTube, which means ranking YouTube videos in Google is probably easier than ranking other video platforms. This is why it’s so important to understand the basics of YouTube SEO and getting your content to also rank within the Google search results. Ranking a website in Google is different than ranking a YouTube video. If you don’t have the time to learn the basics of YouTube SEO, the option is also there to simply run a YouTube Adwords campaign and pay for video impressions on the platform. Read through each of these expert guides for ranking YouTube videos in Google and see how you can get your videos ranking above the competition.
It’s one thing to use YouTube as a platform to reach new audiences and gain subscribers to your videos, but it’s another to actually be making money with it. While only a small fraction of YouTube users are generating over six figures per year with their video, it’s still quite possible to earn four to five figures on a monthly basis. In this expert guide to YouTube monetization you will learn the basics of what it takes to start making money on YouTube.
Creating a YouTube account and channel is easy. Growing it into a successful brand that has hundreds of thousands or even millions of subscribers is not. The difference between the biggest players on YouTube, and those who are stuck with just a handful of content, is engaging content. Take some time to look at the most subscribed to channels on YouTube and see how they are creating original and better content then everyone else. Also be sure to check out this YouTube channel guide and follow the necessary steps to make sure you are headed in the right direction.
Through each of the expert guides above you should have a much better understanding of how to use YouTube to not only create better content for your audience, but to also reach new audiences and even make some money in the process. With more internet uses focusing on social media and mobile devices to access the internet, online video is just going to continue to rise in demand and viewership.